LEI, Kouzi. Cross-Cultural Management in Multinational Enterprises: A Case Study of the Coca-Cola Company. Economics and Management Innovation, [S. l.], v. 3, n. 2, p. 44–52, 2026. DOI: 10.71222/34kgdr68. Disponível em: https://www.gbspress.com/index.php/EMI/article/view/637. Acesso em: 20 apr. 2026.